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Blog: Blue Door Consulting News

Viral Rage

Wondering what to do about negative comments on social media? Read our blog for 5 tips on how to handle social media complaints.

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User-Generated Content

User-generated content in marketing can help build consumer trust and brand loyalty while simultaneously increasing revenue.

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Blue Door Consulting Hires 3 People

Blue Door Consulting welcomes 3 new team members.

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The Psychology of Choice

Behind the consumer mindset of making decisions The average adult makes about 35,000 decisions each day. As marketers, our goal…

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Mobile UX Tips

What make mobile UX good? Check out these tips to find out!

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Content Creation through Content Curation: 6 Must-Try Discovery Tools

Content curation is easier said than done. Content curation tools help you streamline sharing blogs, videos and memes that put your brand in the best light.

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How to use personas to build empathy

One of the stumbling blocks teams encounter when developing company-wide personas is how to represent a multitude of customers with only three or four personas.

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Blue Door Consulting Wins Five 2014 Communicator Awards

Blue Door Consulting Wins Five Communicator Awards

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Usability Checklist

Enhance your user’s experience by making improvements to your website’s usability.

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PR Measurement

Wondering how PR measurement works? Sort PR metrics into these four categories to help spot short-term and long-term effects.

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When Crisis Knocks, Will You Know How to Answer?

Findings from Situational Crisis Communication Theory (SCCT)data provides as a research-based approach to developing crisis response planning.

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Why law enforcement writes better press releases than PR pros

If you’re looking to write press releases that are organized, dependable and appreciated by journalists, look no further than the expertise of law enforcement.

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5 questions to ask when defining your brand

      Defining your brand is a crucial first step on the path to business success. A clearly defined…

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Motivating Teams When the ‘Going Gets Tough’

The role of a project manager is to successfully plan, execute, monitor, control and complete a project.  As a project…

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According to my shirt, we’re lost

Lately, I’ve become obsessed with wearable technology. It’s fascinating stuff—imagine taking a picture with a simple command or composing an email in the air. Sound impossible? It’s not—it’s the world of wearable technology and it has the potential to change our world.

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Blue Door Culture: 5 tips for fitting in at your new job.

We’ve all been there. You just started a new job and you’re feeling anxious about fitting in. Here are five helpful tips that will have you slapping high-fives and getting inside jokes in no time.

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How to get work done when working from home

You’ve found the perfect job, and the greatest benefit is that you are allowed to work from home. The first day is the most productive because you are busy getting acclimated to your newfound freedom and escaping the daily dregs of the office.

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Build empathy using a simple mental map

In a recent “How I Hire” LinkedIn® column, IDEO CEO Tim Brown listed deep empathy as a key element of emotional intelligence; a trait equal to insatiable curiosity, irrepressible optimism and playing well with others.

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Team Building Q&A: 24 AMAZING Team Building Questions

Looking for a team building activity or group ice breaker that isn’t lame? Try a casual Q&A session. We did this at the Blue Door Consulting quarterly meeting and had a great time!

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Progressive Enhancement – Focusing on Javascript

Looking at what progressive enhancement by focusing on Javascript, one part of a front-end stack.

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How to weed through your vacation email inbox – FAST!

Having a FULL inbox when you come back from vacation is inevitable. Check out these three simple tricks to help you get through your email fast!

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Cardboard Innovation

Really knowing your customers is about knowing how their mind works and what they are thinking as they interact with your product. I was reminded of this on a recent visit to Oshkosh’s first and only CherryBerry.

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The Great Debate: The Oxford Comma

We’ve had some debate at Blue Door Consulting lately about the Oxford comma. Who knew people could be so passionate about punctuation?

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Why You Want a Programmer in Your Band

Art and technology continue to converge. Brands should look to artfully combine the two to create exceptional customer experiences.

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Pinterest Contest Rules for Brands

Leah Van Rooy, from Blue Door Consulting, talks through the Pinterest rules and regulations that brands are to follow when running contests on the social media platform.

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What’s Your Brand Like When You’re Not Around?

If you’re not asking yourself what your brand’s like when you’re not around, you should be. In today’s economy, hyper-connected consumers have a ton of choices. The brands that attract consumers today are those that are consistent and authentic.

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American Airlines and US Airways: A sub-par marriage or a golden opportunity?

American Airlines and US Airways announced they are getting hitched. The union brings together two airlines with the worst customer experience ratings. I’m rooting for the company to realize the opportunity offered by a merger.

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Beyond Responsive Design: Adaptive Content

While responsive design is a great technology to keep an eye on there’s a new player on the horizon. Jacob explains some of the ideas leading up to adaptive content and why it may encompass responsive as the best way for handling and distributing online information.

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Want a Great Brand? Learn to Tell Great Stories.

In this article, Matt Vanderlinden talks about why it’s so important to effectively tell your brand’s story.

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Finding our Strength with StrengthsFinder

Gauge your individual and collective strength with a little help from assessments like the Gallup StrengthsFinder. Here’s how it help Blue Door Consulting.

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