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September 17, 2009

Who Do You Follow?

In this post, Megan uncovers how Twitter can influence who you follow (or who follows you) –

Megan WuskeAs we all know, Twitter has gained quite the popularity status. People of all walks of life are tweeting about their business, social life, and day-to-day tasks. Obviously, there are different tastes when it comes to Twitter etiquette (or, as I like to say, Twit-quette) and people’s opinions about what is right or wrong to tweet about. I think we all have been attacked by uncontrollable laughing or caught ourselves rolling our eyes when we saw various tweets. After reading an article on the Social Media Today blog and thinking about my own Twitter use, I realized there are several underlying messages that you portray to your followers when you send out your tweets. (I have I said ‘tweet’ enough yet?!) If you want to reach out to your customers, make business contacts, or network with people in your field you should be conscious about what underlying message your tweets are sending to your followers. I wouldn’t consider myself a seasoned Twitter user per se, but I have gathered a few findings from the tweets that are sent out by the people I follow. For instance –

There are people who only tweet about their business:

We all know someone like this. They start following you, and you find them interesting at first. Then, after a few days, you realize that they constantly tweet about how their business is the solution to your needs. Every time they tweet it’s like they are trying to sell you a product, and it’s almost like they are a robot.

There are people that mistake public tweets for private messages:
Asking your friend if they want to meet for lunch over Twitter is ok. But, if this conversation goes back and forth, start sending direct messages (DM) to each other. People don’t want to get dragged into a conversation with your friend about what you ate for lunch or who you’re going out on a date with later that night. Although a conversation like this may provide for juicy gossip throughout the work day.

There are people who only send RT’s:

People love hearing your opinion on Twitter, and you’re missing out on the opportunity if you only RT something another person said. If you do RT, make it personal or unique by adding a few words. Individuality is the name of the game.

Don’t get me wrong–there are many people on Twitter that have clever and witty things to say. These are the followers that make Twitter addicting (and the ones you should blame for distraction at work).

What do you think? Are there people you follow on Twitter that make you want to come back for more?